Vera Bradley handbags have become a classic because of their distinctive colors and patterns, along with their light weight and durability. It is easy to spot a Vera Bradley because of it’s usually vibrant colors and styles.
The company is located in Fort Wayne, Indiana and employs about 600. Each employee tests a new product each year by carrying the bag and noting others reactions and keeping careful watch over it’s performance and wear. This feedback is used to help develop new prototypes of bags for coming seasons.
New colors are introduced twice a year – in January for the Spring and in June or July for the Fall season. Every two to three years, a product is retired from the line. Special fabrics such as silk, microfiber, etc. are usually available for only one season.
Vera Bradley handbags is a company with a definite social conscience. Breast cancer research is funded and there are contributions to other causes that empower women. In the year 2004, $63,000.00 was donated for breast cancer research.
This handbag company is truly unique among corporations, both for their support of women’s issues and for their beautiful bags!
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